Some products are hard to buy. Tile is one — the customer cannot picture the floor, cannot work out the quantity, and abandons the decision. A good tool removes that friction and, incidentally, captures a lead.

We have built several of these for our own products, so we know which ones get used and which get admired once and forgotten.

What this covers

Product visualisers and room configurators
Quantity, area and cost calculators
Embeddable widgets for your existing website
Lead capture built into the tool, not bolted on
Works on a showroom tablet, including on poor connections
Analytics on what customers configure and abandon

How engagements work

Define the decision

What the customer is stuck on, and what would unstick them.
Prototype

A rough working version tested with real customers before we polish anything.
Build

Production tool, embeddable, tuned for the device it will run on.
Measure

Usage data, so you know whether it is earning its place.