WhatsApp Business API
Campaigns, automation and integration into the systems you already run.
Our own WABA (WhatsApp Business API) platform, set up for the building materials trade.
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We build on the WhatsApp Business API rather than handing you a login and leaving you to it. Template approvals, quality ratings and delivery diagnostics are things we handle, not things we escalate to somebody else.
Most clients arrive with an existing CRM or order system and a need to notify customers reliably. The work is usually integration rather than a new build.
What this covers
- Business verification and number provisioning
- Template design, submission and approval management
- Campaign scheduling and audience segmentation
- Two-way conversation handling and routing to the right team
- Integration with CRM, ERP and order systems
- Delivery, read and quality-rating reporting
How engagements work
Discovery
Which messages you actually need to send, and what triggers them.
Build
Integration, templates and the reporting you will use day to day.
Verification
Business verification, number provisioning and template approval.
Support
Ongoing template management and quality-rating monitoring.
Technology
- Meta Cloud API
- Node.js
- PostgreSQL
- Redis
- Webhooks
- AWS
Related work
Where we have done this
Concord WABA
WhatsApp Business API, set up for how the building materials trade actually works.
Visit site(opens in a new tab)Concord Sales360
Every walk-in recorded, every quotation sent before the customer leaves.
Visit site(opens in a new tab)Sales360 Expo
Turn every exhibition visitor into a lead you can actually follow up.
Visit site(opens in a new tab)